Art Deco revisited

Art Deco revisited

Art Deco revisited

Art Deco revisited

Art Deco revisited

___

___

___

___

___

Identity
Grand Theatre Breda

Identity
Grand Theatre Breda

Identity
Grand Theatre Breda

Identity
Grand Theatre Breda

Identity
Grand Theatre Breda

Design elements were taken from the expressionist Art Deco building's interior

Design elements were taken from the expressionist Art Deco building's interior

Design elements were taken from the expressionist Art Deco building's interior

Design elements were taken from the expressionist Art Deco building's interior

Design elements were taken from the expressionist Art Deco building's interior

Background

Background

Background

Background

Background

Grand Theatre is situated in a unique historical building in the heart of the southern town of Breda. The expressionist Art Deco building was constructed in 1919 and was used as a theatre and cinema until 2007. Early 2016, the building was transformed into a bookstore annex espresso bar annex lunchroom.

Grand Theatre is situated in a unique historical building in the heart of the southern town of Breda. The expressionist Art Deco building was constructed in 1919 and was used as a theatre and cinema until 2007. Early 2016, the building was transformed into a bookstore annex espresso bar annex lunchroom.

Grand Theatre is situated in a unique historical building in the heart of the southern town of Breda. The expressionist Art Deco building was constructed in 1919 and was used as a theatre and cinema until 2007. Early 2016, the building was transformed into a bookstore annex espresso bar annex lunchroom.

Grand Theatre is situated in a unique historical building in the heart of the southern town of Breda. The expressionist Art Deco building was constructed in 1919 and was used as a theatre and cinema until 2007. Early 2016, the building was transformed into a bookstore annex espresso bar annex lunchroom.

Grand Theatre is situated in a unique historical building in the heart of the southern town of Breda. The expressionist Art Deco building was constructed in 1919 and was used as a theatre and cinema until 2007. Early 2016, the building was transformed into a bookstore annex espresso bar annex lunchroom.

Objective

Objective

Objective

Objective

Objective

We were asked to develop a visual identity for the new bookstore and catering concept that would incorporate the rich history of the building.

We were asked to develop a visual identity for the new bookstore and catering concept that would incorporate the rich history of the building.

We were asked to develop a visual identity for the new bookstore and catering concept that would incorporate the rich history of the building.

We were asked to develop a visual identity for the new bookstore and catering concept that would incorporate the rich history of the building.

We were asked to develop a visual identity for the new bookstore and catering concept that would incorporate the rich history of the building.

Approach

Approach

Approach

Approach

Approach

The design concept was centred around the Art Deco style of the 1920’s. Breda’s coat of arms, visible on different spots in the building, was abstracted into the primary logo.

The design concept was centred around the Art Deco style of the 1920’s. Breda’s coat of arms, visible on different spots in the building, was abstracted into the primary logo.

The design concept was centred around the Art Deco style of the 1920’s. Breda’s coat of arms, visible on different spots in the building, was abstracted into the primary logo.

The design concept was centred around the Art Deco style of the 1920’s. Breda’s coat of arms, visible on different spots in the building, was abstracted into the primary logo.

The design concept was centred around the Art Deco style of the 1920’s. Breda’s coat of arms, visible on different spots in the building, was abstracted into the primary logo.

The logo is a flexible body, fit for usage for all of the building's purposes

The logo is a flexible body, fit for usage for all of the building's purposes

The logo is a flexible body, fit for usage for all of the building's purposes

The logo is a flexible body, fit for usage for all of the building's purposes

The logo is a flexible body, fit for usage for all of the building's purposes

'An astonishing transformation from former cinema to breathtaking bookstore'

'An astonishing transformation from former cinema to breathtaking bookstore'

'An astonishing transformation from former cinema to breathtaking bookstore'

'An astonishing transformation from former cinema to breathtaking bookstore'

'An astonishing transformation from former cinema to breathtaking bookstore'

Since the opening in 2016, Grand Theatre hosted an abundance of events such as movie screenings and book launches

Since the opening in 2016, Grand Theatre hosted an abundance of events such as movie screenings and book launches

Since the opening in 2016, Grand Theatre hosted an abundance of events such as movie screenings and book launches

Since the opening in 2016, Grand Theatre hosted an abundance of events such as movie screenings and book launches

Since the opening in 2016, Grand Theatre hosted an abundance of events such as movie screenings and book launches

Let's connect

Let's connect

Let's connect

Let's connect

Let's connect

Batjanstraat 11
1094 RC Amsterdam


Google maps

Batjanstraat 11
1094 RC Amsterdam


Google maps

Batjanstraat 11
1094 RC Amsterdam


Google maps


Batjanstraat 11
1094 RC Amsterdam


Google maps

Batjanstraat 11
1094 RC Amsterdam

Google maps

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.