Frankfurt Book Fair 2016:
This is what we share

Frankfurt Book Fair 2016:
This is what we share

Frankfurt Book Fair 2016:
This is what we share

Frankfurt Book Fair 2016:
This is what we share

Frankfurt Book Fair 2016:This is what we share

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Identity
Dutch Foundation for Literature / 
Flanders Literature

Identity
Dutch Foudation of Literature/
Flanders Literature

Identity
Dutch Foundation of Literature/
Flanders Literature

Identity
Dutch Foundation of Literature/
Flanders Literature

Identity
Dutch Foundation of Literature/
Flanders Literature

Royal opening ceremony: Dutch and Belgian Kings jointly opened the guest of honour pavilion

Royal opening ceremony: Dutch and Belgian Kings jointly opened the guest of honour pavilion

Royal opening ceremony: Dutch and Belgian Kings jointly opened the guest of honour pavilion

Royal opening ceremony: Dutch and Belgian Kings jointly opened the guest of honour pavilion

Royal opening ceremony: Dutch and Belgian Kings jointly opened the guest of honour pavilion

Background

Background

Background

Background

Background

The Frankfurt Bookfair is the largest and most influential book fair in the world, with 7.400 exhibitors and over 300.000 visitors from more than 100 countries. In 2016, Flanders and the Netherlands were guest of honour of the event.

The Frankfurt Bookfair is the largest and most influential book fair in the world, with 7.400 exhibitors and over 300.000 visitors from more than 100 countries. In 2016, Flanders and the Netherlands were guest of honour of the event.

The Frankfurt Bookfair is the largest and most influential book fair in the world, with 7.400 exhibitors and over 300.000 visitors from more than 100 countries. In 2016, Flanders and the Netherlands were guest of honour of the event.

The Frankfurt Bookfair is the largest and most influential book fair in the world, with 7.400 exhibitors and over 300.000 visitors from more than 100 countries. In 2016, Flanders and the Netherlands were guest of honour of the event.

The Frankfurt Bookfair is the largest and most influential book fair in the world, with 7.400 exhibitors and over 300.000 visitors from more than 100 countries. In 2016, Flanders and the Netherlands were guest of honour of the event.

Objective

Objective

Objective

Objective

Objective

We were assigned to develop a dynamic visual identity that would emphasize the close affinity between Flanders and the Netherlands.

We were assigned to develop a dynamic visual identity that would emphasize the close affinity between Flanders and the Netherlands.

We were assigned to develop a dynamic visual identity that would emphasize the close affinity between Flanders and the Netherlands.

We were assigned to develop a dynamic visual identity that would emphasize the close affinity between Flanders and the Netherlands.

We were assigned to develop a dynamic visual identity that would emphasize the close affinity between Flanders and the Netherlands.

Approach

Approach

Approach

Approach

Approach

We used ‘the wave’ as a metaphor for the North Sea, that connects Flanders and the Netherlands to Germany. A wave, as the beginning of something new, changing forever, never repetitive. Dynamic trough interaction and movement. But how to introduce motion into a static environment such as the literary community? We came up with the immemorial moiré-effect and used it throughout all expressions.

We used ‘the wave’ as a metaphor for the North Sea, that connects Flanders and the Netherlands to Germany. A wave, as the beginning of something new, changing forever, never repetitive. Dynamic trough interaction and movement. But how to introduce motion into a static environment such as the literary community? We came up with the immemorial moiré-effect and used it throughout all expressions.

We used ‘the wave’ as a metaphor for the North Sea, that connects Flanders and the Netherlands to Germany. A wave, as the beginning of something new, changing forever, never repetitive. Dynamic trough interaction and movement. But how to introduce motion into a static environment such as the literary community? We came up with the immemorial moiré-effect and used it throughout all expressions.

We used ‘the wave’ as a metaphor for the North Sea, that connects Flanders and the Netherlands to Germany. A wave, as the beginning of something new, changing forever, never repetitive. Dynamic trough interaction and movement. But how to introduce motion into a static environment such as the literary community? We came up with the immemorial moiré-effect and used it throughout all expressions.

We used ‘the wave’ as a metaphor for the North Sea, that connects Flanders and the Netherlands to Germany. A wave, as the beginning of something new, changing forever, never repetitive. Dynamic trough interaction and movement. But how to introduce motion into a static environment such as the literary community? We came up with the immemorial moiré-effect and used it throughout all expressions.

A moiré pattern is an interference pattern that arises when two sets of lines are placed over each other at a slightly different angle

A moiré pattern is an interference pattern that arises when two sets of lines are placed over each other at a slightly different angle

A moiré pattern is an interference pattern that arises when two sets of lines are placed over each other at a slightly different angle

A moiré pattern is an interference pattern that arises when two sets of lines are placed over each other at a slightly different angle

A moiré pattern is an interference pattern that arises when two sets of lines are placed over each other at a slightly different angle

Result

Result

Result

Result

Result

The Dutch / Flemish Guest of Honourship created a huge uprise of Dutch and Flemish literature in Germany. During the fair, the Guest of Honour Pavilion, created in collaboration with The Cloud Collective, was the center point of all activities and the core of the visual identity.

The Dutch / Flemish Guest of Honourship created a huge uprise of Dutch and Flemish literature in Germany. During the fair, the Guest of Honour Pavilion, created in collaboration with The Cloud Collective, was the center point of all activities and the core of the visual identity.

The Dutch / Flemish Guest of Honourship created a huge uprise of Dutch and Flemish literature in Germany. During the fair, the Guest of Honour Pavilion, created in collaboration with The Cloud Collective, was the center point of all activities and the core of the visual identity.

The Dutch / Flemish Guest of Honourship created a huge uprise of Dutch and Flemish literature in Germany. During the fair, the Guest of Honour Pavilion, created in collaboration with The Cloud Collective, was the center point of all activities and the core of the visual identity.

The Dutch / Flemish Guest of Honourship created a huge uprise of Dutch and Flemish literature in Germany. During the fair, the Guest of Honour Pavilion, created in collaboration with The Cloud Collective, was the center point of all activities and the core of the visual identity.

Let's connect

Let's connect

Let's connect

Let's connect

Let's connect

De Groene Draeck
Grasweg 79
1031 HX Amsterdam


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De Groene Draeck
Grasweg 79
1031 HX Amsterdam


Google maps

De Groene Draeck
Grasweg 79
1031 HX Amsterdam


Google maps


De Groene Draeck
Grasweg 79
1031 HX Amsterdam


Google maps

De Groene Draeck
Grasweg 79
1031 HX Amsterdam

Google maps

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.

©2024 DOG AND PONY B.V.